There is a greater quantity of it and there are more different types of digital content than ever. Images, maps, data (structured and unstructured), analytics, web sources, and live feeds are all being considered when decisions need to be made and work needs to get done. Teams at all levels in the organization need free-flowing access to see and share information simultaneously, so it can be compared and analyzed side-by-side.
The workforce is increasingly more mobile and more distributed. The most effective organizations bring teams together based on their ability to contribute to a project or situation, and not based on their location. Therefore, global teams need the ability to seamlessly contribute information to a shared digital workspace in real-time. The notion of working side-by-side on a project has new meaning when teams are distributed; workplace technology needs to keep up so that everyone has equal access to contribute simultaneously.
Today, 40% of the workforce is made up of millennials. Within 10 years the number will rise to 75%. This generation of digital natives is not bound by the limitations of traditional workplace paradigms. If they’re not able to contribute to a meeting, they’ll disengage. If the technology provided is having issues, they’ll find alternatives. If they’re bored in the workplace environment, they’ll go elsewhere. They need collaboration technologies that are truly intuitive, exhilarating, and enabling. They need technology that works easily every time. And, they need to use their preferred device and use it from anywhere.
Phone calls have given way to video calls as apps like FaceTime and Snapchat (and selfie culture in general) have made people more comfortable on camera. The video teleconferencing systems proliferating in workplace meeting rooms of all sizes may be getting good use, but they’re actually getting in the way of getting great work done. Those single-stream fixed feeds (e.g., one for video, one for content) are locked into place, providing little flexibility or utility of the display screen real estate. Yet the solution exists that enables multiple participants to contribute and control content on the displays from multiple sources and locations at the same time. When this happens, meetings flow more naturally, insights are surfaced more seamlessly, and collaborators can focus on the work at hand. More is accomplished in less time when the team is focused and equipped with the right technology for teamwork.
Workflows accelerate to achieve new business gains when teams are properly equipped for collaboration. No one wants to leave money on the table. Now's the time to think beyond basic videoconferencing for a more advanced collaboration solution to enable multi-stream, multi-location workflows for the new digital era. This is an unexpected virtue of our flagship product, Mezzanine: it honors the investments already made in screens, networks and video-teleconferencing systems. Mezzanine is a software solution that is virtually hardware agnostic: It wraps around existing VTC systems to provide an unparalleled environment for visualization and content collaboration. Its proprietary gesture interface–one of several concurrent modes for controlling content on screens–literally wraps around displays. The new smaller footprint of the Mezzanine 200 Series also brings the appliance into the meeting room as an option for swift deployment. And because Mezzanine is sold by the "room" and not the "seat," there is no roster of individual licensees to upkeep. If you’ve already invested in popular videoconferencing technology, you can transform that basic capability into a fully-integrated, future-proof collaboration hub for your data-hungry distributed teams.
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