They Really Do Love It
Oblong’s Mezzanine made a splash on French BFM Business TV, which hailed the new NXT conference-room installation featuring Mezzanine for Jones Lang LaSalle (JLL), a financial and professional services firm that specializes in commercial real estate services and investment management, as “ultra-futuristic.”
Meanwhile, IBM has just started showing off its IBM X-Force Command Center and it’s impossible to miss the Mezzanine wand in this exciting video on Youtube, with reportage recently on Fox. IBM X-Force Command is a lab experience designed to help sideswiped employees respond in an instance of a multi-layered and terrifying cyber-attack. For most companies now, the threat of cyber-terrorism is so prevalent, it’s a matter of “when” not “if” it occurs, and how the team responds.
Another Mezzanine customer installation, the Fujitsu Open Innovation Gateway, caught the attention of Inc. columnist, Neil C. Hughes, who lamented in a podcast and column the deathly dreariness of what goes on in most conference rooms, and how Mezzanine might be the cure. Hughes asks readers/listeners to “imagine a meeting room that was reminiscent of Tom Cruise’s ‘Minority Report,’ where everyone was working together and there were screens all over the room…” Hughes interviews Dave Marvit, Fujitsu’s Innovation Strategist, and Mohi Ahmed, Director of Open Innovation Gateway, about how the company is using Oblong’s 360-degree visual technology and why it’s so beneficial, particularly, for telecommuters. “Innovation becomes so much easier,” says Marvit, of the Innovation Gateway.
Working with Watson
The goal of each Watson Experience Center—located in New York, San Francisco, and Cambridge—is to demystify AI and challenge visitor’s expectations through more tangible demonstrations of Watson technology. Visitors are guided through a series of narratives and data interfaces, each grounded in IBM’s current capabilities in machine learning and AI. These sit alongside a host of Mezzanine rooms where participants further collaborate to build solutions together.
The process for creating each experience begins with dynamic, collaborative research. Subject matter experts take members of the design and engineering teams through real-world scenarios—disaster response, financial crimes investigation, oil and gas management, product research, world news analysis—where we identify and test applicable data sets. From there, we move our ideas quickly to scale.
Accessibility to the immersive pixel canvas for everyone involved is key to the process. Designers must be able to see their ideas outside of the confines of 15″ laptops and prescriptive software. Utilizing tools tuned for rapid iteration at scale, our capable team of designers, data artists, and engineers work side-by-side to envision and define each experience. The result is more than a polished marketing narrative; it's an active interface that allows the exploration of data with accurate demonstrations of Watson’s capabilities—one that customers can see themselves in.
Under the Hood
Underlying the digital canvas is a robust spatial operating environment, g‑speak, which allows our team to position real data in a true spatial context. Every data point within the system, and even the UI itself, is defined in real world coordinates (measured in millimeters, not pixels). Gestures, directional pointing, and proximity to screens help us create interfaces that more closely understand user intent and more effectively humanize the UI.
This award-nominated collaboration with IBM is prototyped and developed at scale at Oblong’s headquarters in Los Angeles as well as IBM’s Immersive AI Lab in Austin. While these spaces are typically invite-only, IBM is increasingly open to sharing the content and the unique design ideas that drive its success with the public. This November, during Austin Design Week, IBM will host a tour of their Watson Immersive AI Lab, including live demonstrations of the work and a Q&A session with leaders from the creative team.
Can't make it to Austin? Contact our Solutions team for a glimpse of our vision of the future at our headquarters in the Arts District in Los Angeles.